Posts Tagged ‘Jeff Bezos’
Adventures in Learning: 4 Articles to Aid Professional Development
This blog post curates excellent content to aid in your professional development.
The Inspiration Paradox: Your Best Creative Time Is Not When You Think: This is an excellent article which talks about analytical problems versus insight problems, which requires different problem solving techniques. When you are tired and less alert, you do not have the energy to filter out distractions and as a result more innovative solutions may creep in.
Mentoring truisms from the master: This is a short blog post by Dave Logan who shares some of his experience with Dr. Warren Bennis. What I liked best about the article, though it was implied and not directly mentioned is that books are great mentors. Logan mentions three books written by Dr. Bennis that he thinks are worth reading – On Becoming a Leader, Organizing Genius, and Still Surprised: A Memoir of a Life in Leadership (Jb Warren Bennis).
Taking the long view: This Economist magazine article provides an excellent case study on Jeff Bezos, the founder and chief executive of Amazon. Bezos is a risk taker and doesn’t follow the pack, which is one of the reasons that Amazon has been so successful. Bezos’ latest investment is in space flight. You can read the article in less than 10 minutes and it will get your creative juices flowing.
10 trends that will shape the world in 2012: JWT (J Walter Thompson) shares 10 trends that it thinks will shape our world in 2012. We are already in month three of 2012, after you have read the article and watched the slideshow, what are your thoughts?
Please let me know your thoughts in the comments section below. Many readers read this blog from other sites, so why don’t you pop over to The Invisible Mentor and subscribe (top on the right hand side) by email or RSS Feed.
Book links are affiliate links.
Mondays at the Salon: The Book as Mentor
During an interview once, the interviewee told me that she has often been mentored by the many books that she has read. While browsing a book about authors as mentors in a bookstore, one of the contributors called books, paper mentors. The contributor also indicated that the author of Harriet the Spy mentored and influenced her as a writer.
Can a book be a mentor? Or is it the author who assumes the role of mentor? What about the characters in fiction, can they act as mentors? To answer these questions, requires that we look at the roles that mentors play in our lives. In the most basic sense, a mentor helps a protégé to achieve something that’s really important to her.
The Role of Mentors
- Advisor
- Role Model
- Sounding Board
- Guide
- Teacher/Skills Developer
- Resource Provider
- Champion/Advocate
- Cheerleader
- Confidant
- Critic
- Friend
- Facilitator
Mentors play many of the roles above, but no one mentor can play all of the roles in our lives. Let’s say for argument sake that books can be mentors, what characteristics would the books have for them to be great mentors? For a book to assume the role of a mentor, it has to have many of the elements below:
- Provokes thought
- Provides a deeper level of understanding and heightened awareness
- Ignites passion
- Awakens deep-seated emotions
- Provides practical wisdom
- Chronicles events for strategic guidance
- Provides formulas and intellectual frameworks to use
- Be about a change maker
- Solves everyday problems
- Shifts the reader’s mindset
Reflecting on the elements of a book that make it a mentor, when was the last time you read a really good book that mentored you? If there are books that have mentored you, just like my interviewee, think about the following questions.
- What was it about that book that made it memorable?
- How did you feel after you finished reading the book…sated… hungering for more…unnerved…?
- Did you take copious notes while you were reading this book?
- How many people did you refer this book to?
- Did it evoke any strong emotional response from you?
- Have you used any ideas from the book?
- What genre of book was it?
- Would you say that the book had a profound impact on your life?
If there are books that have mentored you, look at others that deal with the same topic, and do what Mortimer Adler recommends in How to Read a Book, and that is to read syntopically to master the topic, and I would add to also get divergent views. How do the books compare to each other? If the book is about a new area, think about what the author is saying, does it make sense? How does it stack up against what you already know? Also, identify:
- The problem the author presented and how it was solved
- The relevance of the information to your work and life
- Five takeaways
- Five great ideas you can glean from the information presented
- Any rule breaking
- Ideas/solutions that relate to work and life
- Solutions to everyday problems
- Ways to use ideas/insights/takeaways to increase the value of your product/service to your customers both internal and external to the organization
A book can never take the place of a traditional mentor, but it can assume some of the roles of a mentor, especially when you are trying to learn something, to gather information or to further your understanding of something.
Examples Where Books (and other publications) as Mentors Helped
Charles Darwin and British biologist Alfred Russel Wallace independently arrived at similar theories of Natural Selection in the mid-1800s after reading Essay on the Principle of Population by British pastor Thomas Malthus.
After many years of research and observing birds in flight, German engineer Otto Lilienthal, also known as the King of Gliders published his findings in the widely read book Birdflight as the Basis of Aviation. Lilienthal’s research article Practical Experiments for the Development of Human Flight, writings and notes proved invaluable to Orville Wright and Wilbur Wright also known as the Wright brothers. The Wright brothers believed that they could improve Lilienthal’s designs and resolve the problems plaguing aircraft theories. The Wright Brothers are credited for inventing the airplane.
As a child, while confined to bed because of illness, Robert Hutchings Goddard read H G Wells’ The War of the Worlds and became captivated with rockets and outer space. Goddard was a pioneer in liquid-fuelled rocketry and made significant contributions to the field.
While reading an article on a flight, Jeff Bezos founder of Amazon learned that the Internet was growing 2,300 per cent each year and wondered how he could use the information. He then looked at the top 20 catalogues to identify which would translate best to an online business and as a result Amazon was formed.
Now that you have read all this information, can books, authors and characters mentor you? I will leave that for you to digest and decide for yourself. How can you use this information? What do you have to add to the conversation? Let’s keep the conversation flowing, please let me know your thoughts in the comments section below. Many readers read this blog from other sites, so why don’t you pop over to The Invisible Mentor and subscribe (top on the right hand side) by email or RSS Feed.
Book links are affiliate links!
Image Credit: Wikipedia
To Read or Not to Read, Now That’s the Question

Any professional who aspires to navigate up the corporate ladder, especially in belt-tightening times, must develop intellectual power. The fastest way to develop intellectual power requires reading the right books which is akin to eating. Some books have to be chewed, some digested and others savoured.
Tim Sanders, former Chief Solutions Officer at Yahoo! Inc. in his book Love Is The Killer App, recommends that you use the 80/20 rule. Spend 80 percent of your reading time on books and 20 percent on articles, newspapers and so on. Books give more detailed knowledge on any subject than articles do.
Before reading, develop a reading plan and identify your purpose for reading. Is it for entertainment, for information or to further your knowledge? Think about how you can apply what you are reading to improve your personal and professional life. When you read, have a pen, notepad and highlighter to take notes and capture ideas that may percolate.
Why Read? 7 Reasons Why You Cannot Afford Not to Read
- Builds intellectual power: Reading widely allows professionals to learn about different concepts and gain insights, which builds intellectual muscles, enabling them to shine in conversations
- Builds verbal power: Reading extensively introduces professionals to words they usually would not come across in their everyday interactions. And, research by the Johnson O’Connor Research Foundation found that vocabulary correlated with executive level and income
- Discovers new ways of thinking: Authors who write thought provoking books frequently introduce readers to new ways of viewing the world
- Develops critical thinking skills: Reading demanding and difficult text requires focus and concentration, forcing professionals to think about what they are reading
- Keeps the mind active: Professionals who interact with the words on the pages are engaged, keeping their minds active into their senior years
- Discovers/Builds on ideas: After Charles Darwin and Alfred Russel Wallace independently read Thomas Robert Malthus’ Summary View of the Principle of Population, they both understood how evolution worked. For Darwin, the rest they say is history. Galileo built on Copernican’s work and Newton built on Galileo’s work and the field of astronomy was born. More recently Amazon juggernaut Jeff Bezos after reading that the Internet was growing 2,300 percent per year wondered how he could use the information. He then looked at the top 20 catalogues to see which would translate best to an online business and as a result Amazon was formed.
- Builds the power of communication: All of the above reasons enable professionals to communicate with power, both orally and written because they have a well-fed mind.
Consistently reading the right books and the right articles allow professionals to tap into their inner genius and promote a personal growth regiment. Where will the idea for the next “big thing” come from? And more importantly, will you be the person to find, develop, and implement the idea for the next “big thing.” Keep reading!
Related Resources
Building Intellectual Power One Book at a Time
Sasha Dichter’s Blog Post Why do you read?
Photo Credits By Avil Beckford




