Big Breaks + Mentoring + Hard Work = Success? I am reading Malcolm Gladwell’s Outliers: The Story of Success and it got me thinking about interviews that I have conducted, so I decided to explore an idea. I still haven’t gotten further than a third of the book so far, but when you ask most people about Outliers, they’ll mention 10,000 hours to become an expert at a craft. But from what I have read so far, hard work doesn’t equal success, you also need opportunities and talent. I have taken five of The Invisible Mentor interviews that I have published on the blog, and extracted the responses to big breaks, mentor influence, and … [Read more...]
Chief Mentoring Officer Interviews: Do Big Breaks, Mentoring, and Hard Work Equate to Success? Part Two
The Invisible Mentor Interviews John Kremer, The Bookmarketing Go-to-It Guy
Have a book you'd like to market? John Kremer is the guy to turn to. In fact, Jack Canfield and Mark Victor Hansen the masterminds behind the "Chicken Book" series used several of Kremer's ideas from his hugely popular book, 1001 Ways to Market Your Books. When I interviewed John Kremer he indicated that Canfield and Hansen gave him his big break. Who gave you your big break, or are you still waiting for your big break? Tell me a little bit about yourself I am 61 years old and I live in Taos, New Mexico. My passion is publishing, marketing, walking my dog and spending time with my wife. What’s a typical day like for you? When I … [Read more...]
The Rule of Five
A few years ago I came across the Rule of Five outlined in 1001 Ways to Market Your Books by John Kremer, a book marketing expert . Jack Canfield and Mark Victor Hansen have also used the Rule of Five to take their books to bestseller status. The Rule of Five simply means that each and every day you perform five activities that will assist you in achieving your core goals. So in their case they were trying to sell their book, Chicken Soup for the Soul, so one day they would send out five copies of books to be reviewed, another day would be calling five radio stations to get interviews and another day they would be sending out five press … [Read more...]