Posts Tagged ‘Gina McAdam’
10 Mentoring Tips to Guide You
The interviews on this blog are content rich, and there are times when important information goes unnoticed because there is just so much of it. I have extracted 10 tips based on the responses to the question, “As an invisible mentor, what advice do you have for my readers?” And remember that an invisible mentor is simply a unique leader you can learn from by observing them from a distance. I bring invisible mentors to you, so that you don’t have to search for them.
“Keep wishing, keep being positive about the dreams that you have because your dreams are attainable, you just have to keep going and don’t take no for an answer.” Robin Craig
“I wish I had someone I looked up to who would have been my mentor, because success is highly improbably without the willing cooperation of others. My advice is to build a supportive network and seek mentors you admire who can help you travel the paths they have taken.” Alex Todd
“Be yourself, be truthful. Stick to your values and beliefs and it’s okay to say no sometimes.” Paul Copcutt
“Trust yourself that what you are doing is going to work, put yourself out there and show people that you care and build relationships. Stick to what you are doing and don’t give up when things aren’t going well.” Nathalie Lussier
“Setup a system to organize your work, immediately. I am not talking about a productivity system or anything complicated like that (though those can be useful for some people) what I mean is a systematic process for achieving your long term goals.
Entrepreneurs tend to get stuck on either the “big picture” or the small details, both of which are myopic viewpoints by themselves. To get anything done you need to be able to have a grasp of the actionable steps that have to be accomplished in order to achieve your goal. These steps need to be real and concrete for you. You should write them down and check them off as you accomplish them. Not only that but every so often you should look back at the list and see how far you have progressed, what you are getting stuck on and just how off the rails you’ve gone since the last time you looked. The more times you revisit, tweak and refine that list of steps the better off you will be.” Steve Spalding
“Find your passion and purpose. I believe we were all empowered with a gift to give to the world. I’d like to emphasize the words gift and give. When we give of ourselves and our talents freely to others, amazing things occur. This doesn’t mean what you always do is free, but find ways to give back. It not only makes you feel good but also those you affect. When you wrap the concept of giving around what it is you have a passion for, you find moments of joy that are truly amazing and almost unexplainable. If you don’t feel you have found a purpose or passion, begin that search now!” Michael McCleary
“Nurture the people who give to you, always give back. Also, someone I spoke to recently said that one of his mottos was ‘you can’t have two faces’. Treat everyone with equal respect. That is so true.” Gina McAdam
“Realize that what gets everyone up in the mornings is one of four motivations or a combination them: money, power, self preservation and romance, which includes all the arts, and everything associated with the arts. These are the motivators, and put more emphasis on the self preservation and romance side, and less on the money and power side. You’ll be a happier person.” Duke Redbird
“Be yourself, develop your skills and do not take no for an answer. There is always a way. I have had quite a privileged life and I have to realize that some people don’t, so you have to embrace others and encourage them. I have always been supportive of my children and grandchildren and encouraged them in what they did and I believe that I still do that.” Lois Fallis
“Go for the grande, especially if your readers are women because a lot of us don’t think big enough. They may think let’s open up a coffee shop, let’s not create another Starbucks. Think bigger even if you don’t create another Starbucks, what if you end up with a chain of three or four coffee shops? Women need to think better and bigger, and I think that’s one piece of advice that I’d give to almost any woman that I meet.
For everyone else, I would say know your network, and know who you can turn to for really good advice. I think sometimes we build close networks of people who are vested in the outcomes of whatever we do, and we surround ourselves with people. So if your best friend doesn’t want you to get, or take that promotion, that’s not necessarily helpful information, you need to find people who will be able to give you good advice that’s in your best interest and not theirs.
Build a network of core people you can trust to help you build your business life and it turns out that they generally help you with your personal life as well.” Diane Danielson
How can you use this information? What do you have to add to the conversation? Let’s keep the conversation flowing, please let me know your thoughts in the comments section below. Many readers read this blog from other sites, so why don’t you pop over to The Invisible Mentor and subscribe (top on the right hand side) by email or RSS Feed.
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Career Corner: How 7 Accomplished People Succeeded in Their Careers
Here are the ways in which seven very accomplished people succeeded in their careers. The interviews are very detailed, and important information often gets buried so I like to extract information for your benefit. I have deliberately not included the fields where these individuals excelled because the information can be transferred to any field. And innovation often occurs when information is taken from one area and applied to another. What are your thoughts?
What are the steps you took to succeed in your field?
I made a lot of mistakes. It didn’t stop there though, in the wake of every failed idea or half-cocked project I tried to pull out that reason that everything went wrong. I think it’s OK to fail. I think that entrepreneurship of all stripes, especially in something as esoteric as the web, is about testing and iteration. That being said, I also think that all this embracing failure stuff only works if you understand the fact that you need to use your failures to make better decisions in the future.
Sometimes people listen to folks like me and get too comfortable failing. You should never be comfortable failing! I don’t want you to fail, ever if you can help it but most of us can’t and I want you to accept that and do your best to lose the fear, minimize failures and learn from the ones you can’t get away from.
Gina McAdam
Generally, I was never afraid to try something new and see where it would lead. I didn’t have fixed ideas and notions about myself. When I did, I knocked on the right doors. But I was lucky always to have an orbit of good and wise people around me for support.
Deborah Koehler
Paying attention to where I spent my brain time.
David Gray
To be successful in my field one typically needs empathy, compassion, a conscientious work ethic and a background in HR. However, to be truly outstanding one additionally needs a great degree of life history in a variety of business settings as well as a high degree of intuitive and innovative intelligence in order to be able to work with people from numerous diverse backgrounds who are each struggling with very individual career and life challenges. In a word, one needs wisdom. And typically, that can only be accumulated over a long period of time after encountering a variety of challenging situations in one’s own career and life.
Michael McCleary
The big thing was really to make a decision that I was going to commit to my career choice and continue to pursue it even when times were tough. By taking committed steps of action towards a goal, the path becomes clear, even when at first it doesn’t appear to be.
Lynn Kahle
Not so sure that I have but I do keep up and change the content of a course to be as relevant as possible.
Don Martelli
Good education. Staying grounded in my beliefs and vision for my future. Working with smart people that I can learn from. Helping others learn what I know.
How can you use this information? What do you have to add to the conversation? Let’s keep the conversation flowing, please let me know your thoughts in the comments section below. Many readers read this blog from other sites, so why don’t you pop over to The Invisible Mentor and subscribe (top on the right hand side) by email or RSS Feed.
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Related Posts
The Invisible Mentor Interviews Steve Spalding Part 1, Part 2
The Invisible Mentor Interviews Gina McAdam Part 1, Part 2
The Invisible Mentor Interviews Deborah Koehler Part 1, Part 2
The Invisible Mentor Interviews Michael McCleary Part 1, Part 2
What is the Story of Success?
What does success mean to you? Have you ever stopped to think about it? If you do not know what success means to you, how will you know when you have attained it? Take a look at the definitions of success by the interviewees, does any of the definitions resonate with you? Which ones and why? If you crafted a story of success, what would it look like? Sound like? Feel like? What is your story of success?
How do you define success?
Nathalie Lussier
I define success by the way you feel, and I know that some people define it by money, your house and by more tangible stuff. But I think that success is more about the inside and how you feel on a day-to-day basis. If you feel like you are contributing and being rewarded for what you are doing and feeling comfortable in your space in the world, then you are a success.
Paul Copcutt
Being rewarded for doing what you love to do and that lets you lead the life you want to live.
Duke Redbird
Success is getting what you want, but happiness is wanting what you get.
Ron LeBlanc
I think success really is living with your passions. If you are a busker on the street and you’re playing music, or you’re trading on the floor or you’re being a mother, if you are doing what you want to do, that’s success. Living to your talents and your passions is really the measure of success.
Gina McAdam
Being content with what you have, but knowing you have journeyed from here to there and not stood still.
In your opinion, what is the formula for success?
Nathalie Lussier
The formula for success will depend on the person. For entrepreneurs it’s putting yourself out there and deciding what you want to do, how you’re going to help people and going forward and creating great information and being there for people, but also taking a look at all the things that contribute to success, such as are you sleeping enough, are you eating well, are you exercising and creating a legacy, which is one of the things that will be there for generations to come.
Paul Copcutt
Find out what you are passionate about and figure out a way to live a life doing it.
Duke Redbird
Success is when you get what you want.
Ron LeBlanc
If you are blessed with a clearly defined and delineated passion, the formula for success is to be brave and to jump into that passion of interest.
Gina McAdam
The same as luck – the marriage of preparation and opportunity.
As you’ll notice none of the definitions and formulas for success talks about the attainment of money, is that significant? Success is very personal and there are many success formulas. What’s your definition? What’s your formula? In another post, I’ll include some additional and definitions and formulas for success.
Let’s keep the conversation flowing, please click on the comment link below and leave a note for me. Many readers read this blog from other sites, so why don’t you pop over to The Invisible Mentor and subscribe (top on the left side) by email or RSS Feed. I created a Mini Learning Toolkit and you can grab a copy by clicking here.
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The Invisible Mentor Interviews Gina McAdam
This week on Tuesday and Wednesday I present Gina McAdam. For new subscribers I interview highly accomplished people from all walks of life and locations to share their wisdom and experience. All interviewees are asked the same questions, so it’s always interesting to see the diversity of responses. Gina like many successful people plans for her day the night before by checking her schedule, what about you? Her responses to the question, “What are three threats to your business and how are you handling them?” is quite surprising so look for her responses. Her response to “What’s one core message you received from your mentors?” is ” Don’t hide your light under a bushel,” resonated with me, and I’m sure will resonate with others, especially women because we often tone down our accomplishments and are often the best kept secret. I know that people are often surprised by some of my accomplishments. Because listening is such a critical skill please zero in on her response to her biggest failure.
There is a wealth of information that can assist us in attaining professional success, this is my contribution to getting you there.
Tell me a little bit about yourself.
I’m a wife and mother who runs her own strategic marketing and communications consultancy in London, with a portfolio of very exciting clients.
I’m steeped in the commercial world now, but a few years ago I was involved a lot more in government-funded programmes. There was the strategic planning and delivery of the government’s agenda for upskilling the workforce through vocational training. I even produced a study on the problem of ‘worklessness’ and prepared enterprise development strategy reports for London. A totally different spectrum.
The fact that I work with people with similar values to mine helps. After the ‘me-first’ culture of the last decade, a sense of community and collaboration is important. Being part of peer networks, such as the Worshipful Company of Marketors, the City livery company for marketing professionals, is excellent because it has a civic and charity focus as well. I’m also very keen to help raise the profile and economic empowerment of women, through organisations like the 50,000-strong The International Alliance for Women (TIAW), of which I’m a Board member. They do wonderful things like promote micro-credit, mentoring and entrepreneurship.
What’s a typical day like for you?
Up at 6am and sometimes before, check my emails, run through the things I have to do for the day. If I’m not headed out the door, wait till 8.30 or 9am to start the phone calls. Lunch with a friend, client or associate – sometimes that’s one person rolled into one. Meetings or work delivering on projects occupy the main part of the day.
How do you motivate yourself and stay motivated?
I’m always excited about what a new day brings, and the chance to learn something I didn’t know. In a role that calls for dealing with people, the interaction is the thing. Even old friends and contacts bring something fresh each time you see them.
If you had to start over from scratch, knowing what you know now, what would you do differently?
I sometimes wonder what would have happened had I accepted an offer in my twenties to write in Florence for a year, shutting out the rest of the world. But that was just my parents being indulgent and I was quite romantic then.
What’s the most important business (or other) discovery you’ve made in the past year?
If you’re good at what you do and are open and resourceful, regardless of the economic climate, there will always be something for you.
What’s one of the biggest advances in your industry over the past five years?
Although my work is essentially marketing and communications, it straddles many different industries. One of the biggest changes has to be the rise of digital and specifically social media, and my clients are all very excited about the possibilities of Twitter, You Tube, Facebook and even Linkedin. People will always demand solid, well-crafted and thought out content, but the channels and tools available to express them are revolutionising the way people do business and communicate with their customers.
In terms of the hospitality and tourism industry, where many of my clients sit, I would say that more women across the world are taking on the big operational roles of general management, or becoming managing directors and CEOs. There is also the trend for international companies to hire local talent rather than merely parachute in expats. One of the oldest, most prestigious hotels in Asia appointed its first female, Chinese general manager a few years ago. And it’s been a great success. Also, there’s a lot more use of new technologies, and of course the consumer’s awareness of the environment has wrought positive change.
What are the three threats to your business, your success, and how are you handling them?
Three questions come to mind – can I keep up the energy levels? Are my clients safe and secure? Will my family always be this supportive? In terms of the first, I try to look after my health; second, I try to add as much value as possible to my clients’ business; and third, I show my husband and son that they are more important than anything.
What’s unique about the service that you provide?
I think it’s the ‘personal touch’ and becoming part of my clients’ team and not just a service provider. It’s important that they know you are with them every step of the way.
Also, because of my international background – I was born and raised in Manila, but spent some of my formative years in the US, studied in the UK and worked in Asia, America and Europe, the last twenty years in London – I can bring the positive sensibilities of different worlds to the table.
What do you observe most people in your field doing badly that you think you do well?
I tend to operate amongst fantastic, hard-working ‘can do’ people and this field is awash with them. If there’s anything we do badly, it’s not stopping often or long enough to relax and smell the roses. I’m as guilty as the rest, often working during holidays too. Not good! I’m sure we’re all trying to work smarter, but in our field, we have to keep up with the speed of communication.
Describe a major business (or other) challenge you had and how you resolved it.
It was a situation involving divergent business practices and beliefs. When this occurs, you are best to cut your losses.
What lessons did you learn in the process?
Sometimes you just have to walk away.
Tell me about your big break and who gave you.
I was moonlighting as a journalist at university when I was assigned to interview a hotshot female advertising executive in Manila. After that, she asked me if I’d ever consider going into advertising after graduation. She became my first ever boss. Her name was J M Rebueno, and I’ve never forgotten her.
Describe one of your biggest failures. What lessons did you learn, and how did it contribute to a greater success?
It was probably a personal one, over a decade ago. I lost a whole year’s joy with one of the very best people I’ll ever know because of something silly. But we’re now closer than ever and a lot of my success is down to my friend’s deep and abiding support. The lesson is always to listen to what the other person says, even when they’re not saying it.
What has been your biggest disappointment in your life – and what are you doing to prevent its reoccurrence?
I try not to dwell on setbacks.
What’s one of the toughest decisions you’ve had to make and how did it impact your life?
Deciding to leave Europe for New York, after having lived and worked happily in Madrid for more than three years. But it was something I had to do. As it happens, New York eventually led me back to London, where I have been ever since.
What are three events that helped to shape your life?
Just one, really. My father’s death in 1990 was a huge blow, as he had been a great mentor and source of wisdom. Outwardly he was a traditionalist but his liberal spirit allowed all his children the freedom to choose their own lives. The death of a parent catapults you into the next generation, they say, and it’s true. Your whole perspective changes and suddenly you feel much, much older.
What’s an accomplishment that you are proudest of?
Hands down, my son Harry.
How did mentors influence your life?
Their kindness and generosity, sharing their time, ideas, experiences and contacts, impressed me deeply. This gave strength when one needed it, and also a key through many doors that may have otherwise remained locked or unnoticed. Their bright example is what made me want to be a mentor as well. In 2008, I was thrilled to be named Shine Outstanding Mentor of the Year. Shine is a national industry award for female talent management in the UK hospitality and tourism industry. It was started in London by two ladies of Italian origin who wanted to make a difference to how women were seen and wanted to see themselves in the industry.
What’s one core message you received from your mentors?
Don’t hide your light under a bushel.
Which resources (books, movies, training etc.) did your mentors recommend to you?
One fabulous mentor, Diane Morris who runs TIAW, recommended that I join and get involved in good networks. I have never looked back since. Someone who is less a mentor than a caring colleague has always signposted me to great articles, events, people and organisations. Through him I’ve got involved in the Oxford Brookes University Bacchus Mentoring programme for final year hospitality management students. I now mentor a very motivated girl from Sweden and a very bright young man from Hong Kong.
What aspects of Gina’s story can you apply to your situation? What would be your five great ideas and takeaways from this interview? Let’s keep the conversation flowing, please comment. Many readers read this blog from other sites, so why don’t you pop over to The Invisible Mentor and subscribe (top on the right side) by email or RSS Feed. I created a Mini Learning Toolkit and you can grab a copy by clicking here.
About Gina McAdam
Before founding Stratemarco, a successful London-based marketing and communications consultancy, in 2003, Gina was Head of Marketing and later Head of Policy Development & Public Affairs for the National Training Organisation for the UK hospitality and tourism sector. Today, she is a highly-regarded communications expert whose work brings her into regular contact with leaders of some of the best known brands in the UK and global hospitality and tourism industry. Highly versatile, she also undertakes assignments for key public,private and voluntary organisations beyond the sector.
Gina was raised near Washington DC and Manila. Moving away from the family traditions of law, banking, agriculture and medicine, she started her career in advertising for Ace-Compton/Saatchi & Saatchi in Manila where she handled various Proctor & Gamble accounts, and at J Walter Thompson Advertising Company, handling the Anne Klein, Cacharel and SC Johnson brands. After that, she travelled extensively, writing and teaching in Madrid and working in publishing in New York. Today, she is regularly invited to contribute pieces to publications in the Far East – it is her way of keeping in touch with her Asian roots.
Highly committed to diversity in the workplace, Gina has been on the board of City Women’s Network (CWN) and is now on the board of The International Alliance of Women (TIAW). She is a member of the European Professional Women’s Network and a Changemaker for the UK charity Working Families.
Gina is a Freeman of the Worshipful Company of Marketors, and a member of the International Association of Business Communicators (IABC), for whom she was a guest speaker at the 2008 IABC Eurocomm Conference in Barcelona. She is a member of the Institute of Director, and holds an MA in English & American Literature from the University of Newcastle upon Tyne and is an alumnus of De La Salle University, Manila and Henley Management College, Windsor.








