Interviewee Name: Paulette Ensign Company Name: TipsBooklets.com Website: http://www.tipsbooklets.com, http://www.CollectionOfExperts.com Paulette Ensign - Your Invisible Mentor & Workshop Leader Avil Beckford: Tell me a little bit about yourself. Paulette Ensign: Fourteen years ago I got smart and made a cross-country move from Northeast America where I had lived all my life to sunny San Diego and I did it without missing a beat in my business because of the flexibility of Tips Booklet, which is what my business is all about. My cat and I got on a plane and I have never looked back. People have asked me why I moved to San … [Read more...]
The Invisible Mentor Interviews John Kremer, The Bookmarketing Go-to-It Guy
May 19, 2010 by
Have a book you'd like to market? John Kremer is the guy to turn to. In fact, Jack Canfield and Mark Victor Hansen the masterminds behind the "Chicken Book" series used several of Kremer's ideas from his hugely popular book, 1001 Ways to Market Your Books. When I interviewed John Kremer he indicated that Canfield and Hansen gave him his big break. Who gave you your big break, or are you still waiting for your big break? Tell me a little bit about yourself I am 61 years old and I live in Taos, New Mexico. My passion is publishing, marketing, walking my dog and spending time with my wife. What’s a typical day like for you? When I … [Read more...]
The Rule of Five
November 20, 2009 by
A few years ago I came across the Rule of Five outlined in 1001 Ways to Market Your Books by John Kremer, a book marketing expert . Jack Canfield and Mark Victor Hansen have also used the Rule of Five to take their books to bestseller status. The Rule of Five simply means that each and every day you perform five activities that will assist you in achieving your core goals. So in their case they were trying to sell their book, Chicken Soup for the Soul, so one day they would send out five copies of books to be reviewed, another day would be calling five radio stations to get interviews and another day they would be sending out five press … [Read more...]
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